Boosting Sales By Increasing Your Product Line

Boosting Sales By Increasing Your Product Line

While Wal-Mart is a huge retailer they do follow solid business building principles any sized business can follow. Even service based businesses. Recently they announced they would be expanding their product line by 8,500 products to boost sales. This is an important concept to understand because this one thing could cause an increase of...
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Are You Still Interested In Using Groupon?

Are You Still Interested In Using Groupon?

There have been several people interested in Groupon lately. It’s definitely gaining more steam. At the same time, I’ve spoken to a few business owners who have told Groupon to “talk to the hand” because it’s not for them. Let’s be clear on something. Using Groupon as a vehicle to market your business could...
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Small Business Marketing Resources For Finding Lost Revenue

Small Business Marketing Resources For Finding Lost Revenue

Below you’re going to find Five small business marketing resources every business should use at least once or twice per year. These are extremely effective at uncovering the profit leaks in a business. You will be surprised when you break open the safe of hidden marketing assets in your business and  find tens of...
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Customer Loyalty Isn’t What It’s Cracked Up To Be!

Customer Loyalty Isn’t What It’s Cracked Up To Be!

There was a time when you made your first sale you had a customer for life. That still happens but you have to work to keep your current customers and clients loyal.  Information is so readily available online it’s extremely easy for anyone, including your current customers, to search out and find better deals....
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Small Business Marketing–Potential Failure

Small Business Marketing–Potential Failure

Recently I was going through the local news (Winston Salem, NC) and found an article about a small boutique that is opening, I think today. Obviously it made news for the local newspaper and maybe even the news, I’m not sure. The owner seems nice and has a unique approach toward her products. It...
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