Tag Archive for Marketing

Are You Kidding Me?

The sky is falling… The sky is falling… The sky is falling… I can’t believe what I just read. Wal-Mart CEO has said that their shoppers are running out of money. And he’s worried. I have to call BS on this one but here’s an excerpt to make you laugh a little. Wal-Mart’s core shoppers…

Why Meetings Suck

When you have a scheduled meeting and the other person is a no show, is it that big of a deal? I don’t know. Some people think so. Other’s could care less. The problem, the way I see it, it’s time that can no longer be used for something more productive or joyful. It seems…

Your Business Fingerprint

Does your company stand out from its competitors?  Many business owners overlook the importance of a Unique Selling Proposition (USP). Your USP is like your company’s fingerprint. It should be unique to you and there should be no one else who can use it. It should be a primary focus in your marketing. A USP…