Referrals are a great way to create new fresh leads for your business. And best of all, it doesn’t matter if your business is offline or online. You can use a referral system for lead generation. What I’ve done is I pulled together a few resources I’ve found that might help you get some...
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I was reading my email the other morning and I received an update from Dan O’Day. He’s got great stuff on radio advertising. I love keeping up with what he puts out because it can be translated into print and just good ole sales. Anyway, he posted on his blog about twitter. Nothing good...
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I love Dan Kennedy style marketing. It makes so much sense. His books have been suggested reading by several people I know in the industry and I believe they’re dead on. So, I was reading Dan Kennedy’s book – The Ultimate Marketing Plan – and there is a section in there about picking the...
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The other day I was reading the doom and gloom in the news. All I pictured was a bunch of people yapping about how bad business is. I have to wonder what they’re doing to improve their marketing during a recession. I couldn’t figure it out just by reading the short articles but I...
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I’ve talked to several business owners who are actively marketing successfully and some that need a little help. They’re like most, they market by trying stuff to see if it works. The problem is they’re not tracking results properly. In order for you to get a real grasp of what works and what isn’t...
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